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Window | Design | Outdoor Wear Focus

Storytelling is at the heart of every project I undertake, forming emotional connections with customers, particularly during purpose-driven shopping experiences like choosing outdoor wear. Our specialized visual strategy and omnichannel marketing activities aim to guide customers seamlessly from window displays to in-store, increasing dwell time, units per transaction, and linked sales.

© Photography & Video courtesy of Calvin Klein

©2025 By Christa Binder

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